ASAE Business Services is pleased to present the Lunch Learning Webinar Series, designed to educate attendees on the strategies and tactics needed to quickly boost email marketing performance for any size organization.

In just a short period of time you can learn new practices to incorporate into your association's email marketing mix. Each webinar tackles relevant pain points for today's email marketers and gives you the tools required for overcoming obstacles and achieving success.

The Impact of Digital: What Association Executives Need to Know for 2015
March 2, 2016 12:00- 1:00 p.m. EST
#ASAEwebinar

Participation in this program is worth 1 CAE credit hour.

Associations have been using the same technology stack for close to two decades with the data transport being largely handled manually by staff members. With the continued expansion of digital channels and the ability to capture data at every user touchpoint, the amount of data now available that could be put into targeted and better understanding your customer base is immense. While the data exists, most organizations have not been strategically thinking about data transport and analysis.

Join us in this webinar to learn:

• Why leading associations are focused on building ecosystems where data can flow freely between application databases to allow for automation and analysis.

The content will be presentered by Suzanne Carawn, Chief Marketing Officer with HighRoad Solution